bloom at Rowan

Blossoming from the heart of the Rowan brand, this new concept is about celebrating the journey from announcing a pregnancy, to the arrival of new baby and beyond with beautiful projects for both mama and baby made in soft, tactile and comforting yarns.

Patterns for both mama and baby in NEW Cotton Wool and tried and treasured Rowan favourites Baby Cashsoft Merino and Summerlite DK.

For more information and a full list of stockists visit

Photography by Georgina Piper.

Illustration by Rosalyn Kennedy.